HUE Affair

HUE Affair

HUE Affair is more than a beauty event—it’s a movement, marketplace, and platform for the brands, creators, and consumers driving the multicultural beauty economy. Each year, we bring hundreds of founders and beauty lovers together to celebrate the textures, tones, and stories that shape our culture. From indie haircare and skincare to fragrance and cosmetics, HUE Affair is where discovery meets data and dollars recirculate within our community. In a $7B industry still lacking representation and access, HUE Affair bridges the gap — creating visibility, opportunity, and belonging where culture, community, and commerce meet.

Founder Ylorie Taylor

Meet the Founder