Founder

Danasia Jenkins

Danasia Jenkins

Founder

l am a first-generation college graduate and a proud native of Harlem, NY. I earned my Bachelor of Science in Biology from Howard University in 2017! After graduation, I discovered a deep-seated passion for entrepreneurship. I wanted to be a beacon of hope for the youth in our communities-you can be educated and have the luxury of working for yourself! My profound love for fashion was instilled from an early age and was the driving force behind my entrepreneurial venture. Our "why" marches to the beat of a different drum because dreaming is expensive where we come
from.
My experience in customer-centric roles, along with my passion for fashion, has enabled me to effectively engage with our company's target customers. My proficiency in fundamental business skills, such as financial management, budgeting, inventory management, and supply chain logistics, further enhances my ability to contribute to our organization's success.